SPRINGBOX / Insights

Springbox Named Official Partner of the 2014 Global Leadership Conference

by Springbox, January 22, 2014

AUSTIN, Texas – February 3, 2014: Springbox, a leading digital strategy company based in downtown Austin, is an official partner for the 2014 Global Leadership Conference and Global EDGE, hosted by Young Presidents’ Organization (YPO) from February 23-27, 2014, in Los Angeles. Springbox will use its experience as an industry leader in the digital space to offer free 15-minute digital evaluations, giving CEOs and business leaders insight into the health of their companies’ digital properties.

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Using their proprietary DataLayer process, Springbox experts will provide quantifiable insights to YPO members on-site at the conference, allowing business leaders to get to know their audience and see how consumers interact with their digital content. In addition, Springbox will diagnose organic and paid search potential and the effectiveness of social media content.

“We are so excited to share our talents as digital partners with the more than 3,000 YPO members who will be attending GLC and Global EDGE,” said Tom West, Springbox owner and CEO. “Our digital evaluations will bring invaluable insights into our rapidly growing and changing industry to some of today’s best and brightest visionary leaders.”

YPO’s annual event is one of the largest gatherings of chief executives in the world, bringing together YPO members from more than 100 countries. Past events have featured prominent leaders including Sir Richard Branson, Tony Blair and Archbishop Desmond Tutu. Members will attend sessions focusing on taking risks, reinventing what is possible and exploring the entrepreneurial spirit.

YPO members can visit www.springbox.com/ypo to reserve their free digital evaluation.

About Springbox:

Springbox takes the guesswork out of digital. Our proprietary DataLayer process extracts quantifiable user insights from thousands of clicks, visits, paths and likes to provide web, tablet and mobile experiences designed on customer intelligence and built with leading technology. The result is a balance of beauty and usability that helps brands increase conversion, gain market share, and ultimately, expand their digital footprint. We’re committed to our partners’ success, and it’s evident with the results we’ve provided for brands such as Nokia, Nestlé Waters North America, PayPal and Dell.

About YPO:

YPO (Young Presidents’ Organization) is a not-for-profit, global network of young chief executives connected around the shared mission of becoming Better Leaders Through Education and Idea Exchange™. Founded in 1950, YPO today provides 21,000 peers and their families in more than 120 countries with access to unique experiences, world-class resources, alliances with top learning institutions, and specialized networks that help them enhance their business, community and personal leadership. For more information, visit www.ypo.org. Also see us on Facebook and follow us on Twitter.