SPRINGBOX / Insights

Springbox Launches Vibrant Website for Innovative Hummus Brand

by Denise Smith, April 18, 2017

Springbox, a leading digital solutions agency, redesigned and launched a charismatic new website for Lantana Hummus.

Lantana Foods, an Austin based hummus brand that delights consumers with unexpected flavor fusions, came to Springbox looking to launch not just a new website, but also unveil the charismatic reimagination of the brand. With an understanding of the brand’s business goals, Springbox crafted custom content and a dynamic digital experience for Lantana.

“Lantana really embraces its ties to Austin, and we were inspired to create a product that matches their spirit,” said Tom West, CEO of Springbox.

The new website boldly features Lantana’s compelling flavors, such as Sriracha Carrot and 3-Pepper. It also provides easy-to-find nutritional information and a dynamic, built-in product locator. Consumers will also find a light-hearted “ode to hummus” haiku on every page.

"We look forward to working with the folks at Springbox again,” said Matthew Gase, CEO of Lantana Foods.  “They worked passionately and efficiently to get this project done in a short amount of time.  The end product is fantastic."

photo of lantana hummus website redesign, homepage

 

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Topics: website, redesign, creative, lantana, Mobile-friendly, Product Locator